CIS One Marketing Development

There are several marketing initiatives that can be utilize to ensure the success of you ecommerce venture.

• Search Engine Optimization is one of the most important online marketing tools which will provide the highest ROI.
  • Advantage are that the clicks are free and most people view a high natural search engine ranking of a company as a sign of competence
  • You can receive a high volume of traffic without the cost associated with the pay for click campaigns
    
• Pay for Click campaigns using Yahoo Overture and Google.com AdWords
  • Advantages is that your online ad campaigns could appear in the first page of most of the search engines in 2-3 days.
  • The other advantage of this online ad campaign is that you have full control of how much you want to spend on a daily, weekly or monthly basis.
    • i. You can set a maximum amount per day that the campaign cannot exceed.
    • ii. You can turn on or turn off the campaign at any time
    • iii. You can select how many keywords are on your campaign

• Targeted eMail marketing campaigns
  • Graphic Rich email campaign to your existing client base of the new site
  • Graphic Rich email campaign to your targeted audience by purchasing an email list from a reputable email list broker
  • Ongoing monthly email campaign to your current client base and new clients that are acquire on a monthly basis
  • This will create a ever increasing volume of traffic back to your site
    
• Affiliate Marketing campaign to find high traffic ecommerce sites and websites that as complementary to your business.
  • By providing them a traceable link or banner, any customer can click the link from the affiliate site which will drive them back to your site
  • You will only need to pay a 2-3 percent affiliate fee if the customer purchases an item.
  • The ecommerce solution that we will provide also has a build in Affiliate tracking that will track the affiliate purchase
    
  CIS One is an industry expert in Search Marketing and we integrate the development of our websites with our online marketing service to provide our client with a robust solution.